Shah Rukh Khan Inaugurates IFFI 2017 In Goa


International Film Festival of India (IFFI), which was founded in 1952, is back for its 48th edition. Superstar Shah Rukh Khan invoked the Sanskrit words ‘Vasudhaiva Kutumbakam’ (the world is a family) as he inaugurated IFFI 2017 in goa, attended by Bollywood and other luminaries.

“There is a word in Sanskrit — Vasudhaiva Kutumbakam. It means bringing the world together like a family.”

“I believe no matter what your language, no matter what country your story comes from and no matter what ideologies, storytelling and listening should be a familial experience,” Shah Rukh said at the opening ceremony.

“I truly believe that films are made with the collaboration of hundreds of people coming together, working relentlessly for an idea they believe in and they love and they want share it with the world, ” he said underlining the significance of love in the process of film-making.

“Sometimes we dance along with the film. At other times, we get angry disturbed or agitated. That exactly is the magic of storytelling, a magic which has the power to touch all our senses and in doing so, actually binding us together.”

“The essence of storytelling is incomplete, if there is no story listener. And I believe that storytellers and story-listeners are or at least should be like a family,” said Mr. Khan as he asserted that India has evolved a culture of story-telling and listening well over a few thousand years.

The inaugural ceremony also witnessed some mesmerizing audio visual performances like ‘Drums of India,’ a musical treat with drums from all across the country and ‘Utsav,’ a visual spectacle showcasing diversity of Indian culture.

The festival will see the screening of 200 films and will open with renowned Iranian filmmaker Majid Majidi’s first India-based film Beyond the Clouds. Veteran actor Sridevi opened the Indian Panorama section at the festival. She also paid homage to the legends of Indian cinema. IFFI 2017 will conclude on November 28.


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